Orlando28°32′N · 81°23′W

Knowledge & tips from 23 years on set

What I've learned in over 23 years of advertising, radio, television and film, written down in a practical way. For anyone who shoots, plans productions or simply wants to understand how good films are made.

INT. STUDIO – TAG
ORLANDO28°32′N · 81°23′W

Guides

LILIENTHALORLANDO

Production roadmap: 7 steps to a finished film

Every good production follows the same course, whether it's a 30-second spot or a documentary. Knowing the seven waypoints saves time, money and nerves, on the client side as well as the production side.

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INT. STUDIO – TAG

Screenwriting: 10 tips for commercials and brand films

The script decides whether a film works. I apply these ten rules to every script, whether I'm writing it or reviewing it.

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Lighting setups for interviews and film: the 8 classics

Light turns an image into a mood. These eight setups cover almost everything you need for interviews, brand films and portraits.

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TC 00:00:42:13REC00:01:30:00

Framing and composition: shot sizes, the axis and lead room

Good images are no accident. With a few basic rules of composition, interviews look calmer, scenes read more clearly and films look more polished.

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AVID · 25 FPS

Editing techniques: L-cut, J-cut, match cut and more

The edit is the final draft of the script. These techniques make transitions invisible, or deliberately stand out.

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Sound on set: microphones, levels and the most common mistakes

Viewers forgive a soft image sooner than bad sound. With these basic rules, production sound is clean right on set.

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LIVE

Camera basics: sensor, aperture, shutter and anamorphic

Whether ARRI ALEXA, Blackmagic PYXIS or mirrorless: every camera follows the same rules. Understand them and you'll get more out of any camera.

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DCP · LEQ(m) 82

Roles and radio on set: who does what, and how do you talk?

On set, many people work at the same time under time pressure. Clear roles and good radio etiquette keep the day calm.

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Orlando28°32′N · 81°23′W

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