The seven waypoints

  1. KickoffPRE-PRODUCTION · 01

    All decision-makers at one table, ideally in a single meeting.

    • Goal, audience and budget
    • Roles and approvals
    • Timeline and milestones
  2. Pre-production meeting (PPM)PRE-PRODUCTION · 02

    The final sign-off on every detail before the shoot.

    • Script, storyboard and cast locked
    • Locations, wardrobe, props
    • Shooting schedule confirmed
  3. Location scout (recce)PRE-PRODUCTION · 03

    Check locations ahead of time, never on the shoot day.

    • Light, sound and power
    • Access, parking, permits
    • Reference photos for the crew
  4. Shoot dayPRODUCTION · 04

    The call sheet and shooting order set the plan for the day.

    • Call times and contacts
    • Shot order by lighting setup
    • Buffer for the unexpected
  5. Offline editPOST-PRODUCTION · 05

    Sequence, timing, story. Once it's locked, the film stands.

    • Select the best takes
    • Build structure and pacing
    • Picture Lock
  6. Online finishPOST-PRODUCTION · 06

    Color, sound and graphics come together.

    • Color Grading
    • Sound design and mix
    • Graphics and titles
  7. Final deliveryDELIVERY · 07

    Every format exported, checked and handed over.

    • All aspect ratios and specs
    • Subtitles and captions
    • Archive and hand-off

What matters in each phase

In pre-production the film is made on paper. Every question you settle here no longer costs money on the shoot day. A clean script, a realistic schedule and a location scout are the cheapest insurance there is.

On the shoot day, calm is everything. The shooting order isn't based on the script but on lighting setups and locations: everything shot in one direction comes back to back.

In post-production, story and polish are separate. Only once the edit is approved (picture lock) are grading, mixing and graphics worth doing. Re-edit after that and you pay for those steps twice.

The seven steps are adapted from a post by Andy Heidenreich (@andyheidenreich_film).